I've been in many brand events and festivals and pretty much everything always follow the same structure. This is a concept where I imagined how we could have a series of parties with the same concept, but with different outcomes everytime you attend them.
We'll invite people over digital and throught the streets to register into our website in order to attend to a special customized experience.
This will allow you to invite your friends to the party and once in, lets you vote the day of the event among the many options we have to shape the experience.
Should we have a laser based ambiance? A disco ball one? Maybe a neon based place? They will be able to pick from several light settings there will be prepared.
We will ask them to pick which music guest get to play and at which order, and which special guest sets are played that night.
Special surprises can happen each night. From having a drag queen show, to unlocking secret drinks or secret talents if social media challenges are achieved.